Advertising Solutions
Reach Detroit's Most
Trusted Black Audience.
Connect your business to one of the most influential Black audiences in Detroit — premium placements, trusted editorial, and high-performing campaigns built for real results.
85+
Years of Trust
in the community
150K+
Monthly Reach
across all platforms
35%
Email Open Rate
avg. across campaigns
4×
Industry Benchmark
email performance avg.
Where to Start
What Are You Trying to Accomplish?
Tell us your goal and we'll guide you to the right solution, from a single targeted campaign to a full annual partnership with category exclusivity. Whether you're a local business looking to build brand awareness or a national brand expanding into Black markets, our team will match you with the format, frequency, and placement that delivers real results.
Build Brand Awareness
Sustained visibility across email, web, and social channels.
Drive Leads & Conversions
High-performing email campaigns with industry-leading open rates.
Promote an Event
Get your event in front of an engaged, culturally connected audience.
Celebrate Community Milestones
Announce life's most important moments with reach and dignity.
Recruit Talent
Target the most qualified professionals in Detroit's Black community.
Build Long-Term Authority
Sponsored editorial content that positions your brand as a trusted leader.
Campaign Packages
Most Popular Packages.
Every package is built to deliver measurable results across email, web, and social. Bundled for efficiency, priced for impact. Each tier is designed around proven campaign structures, giving you the right mix of placements, frequency, and reach without the guesswork. All packages include creative guidance and dedicated account support.
Email-Led + Display + Social
Starter
$2,500
per campaign
- 1 Dedicated Email Blast
- 10-Day Website Display (300×250 + mobile)
- 1 Social Amplification Post
Est. Reach: 25,000–35,000
Multi-Channel Campaign
Growth
$5,000
per campaign
- 2 Dedicated Email Blasts
- 14-Day Homepage Leaderboard
- 14-Day Secondary Display Unit
- 2 Social Posts + Story Reshare
Est. Reach: 60,000–80,000
Full Market Presence
Dominate
$8,500
per campaign
- 3 Dedicated Email Blasts
- 30-Day Homepage Leaderboard
- 30-Day Secondary Display Unit
- Sponsored Content Placement
- Full Social Amplification (FB, IG, X)
Est. Reach: 120,000+
All Solutions
Every Way to Reach
Our Audience.
From display and email to sponsored editorial and community announcements, every solution is engineered to connect your brand with one of the most deeply engaged Black audiences in America. Whether you're running a single placement or a multi-channel campaign, we offer the formats, the reach, and the editorial credibility to make your message land with the people who matter most to your business.
Featured Advertisers
Trusted by Leading Brands
From Fortune 500s to local institutions. Brands that matter advertise here.
BCBS
Ford
Rocket
HFH
DTE
Comerica
WSU
Detroit
GM
Meijer
And hundreds more across Detroit, Chicago, Pittsburgh & Atlanta